45 SDG 15 – Life on Land – Team 45

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This is a poster linking business innovations to SDG 15.
Team 45

Team Reflection

“Interface” refers to a specific business entity. It’s a global leader in commercial flooring, specializing in carpet tiles and resilient flooring options. They focus on modular flooring, sustainable practices and design. Their products are designed as modular tiles, allowing for easy installation, replacement, and reconfiguration. A core aspect of their business is their commitment to sustainability throughout the product life cycle, from using recycled materials to designing for reusability. Finally, they offer a variety of design options while keeping sustainability at the forefront.

Interface’s story is one of revolutionizing an industry and embracing environmental responsibility. Founded in 1974, they weren’t just about floor tiles; they were about creating a positive impact. In fact, they assure that they are innovators. In their own words “when it comes to what goes into our flooring, we’ll always ask “What if? How can we make this better?””. In order to achieve all this, they are always investing in the latest machinery, chemistry systems and materials science. The turning point came in 1994. Interface dared to envision a business with zero environmental footprint. This audacious goal led to groundbreaking innovations in carpet tile manufacturing. They focused on using recycled materials, minimizing waste, and designing for reusability.

Their most well-known product that seeks carbon negative emissions is the Carpet Tile. They say “Less carbon in the atmosphere. More beauty on your floor.” Product Carbon Negative is when the manufacture of a product stores more carbon than it emits. In order to achieve this, Interface works on Carbon Sequestration (a method of carbon capture and long-term storage), closed loop manufacturing (recycling manufacturing waste and used flooring back into new flooring) and through circular economy (they want to keep resources in use for as long as possible). The combination of these factors is the proof of their commitment to sustainability.

By aligning their efforts with the United Nations Sustainable Development Goals (SDGs), Interface not only contributes to environmental conservation but also fosters sustainable development on a global scale. One of the primary SDGs Interface addresses is SDG 15: Life on land. This goal emphasizes the importance of protecting, restoring, and promoting the sustainable use of terrestrial ecosystems. Interface’s initiatives directly support this objective by reducing CO2 emissions and utilizing recycled materials in their products. Through these actions, Interface minimizes the environmental impact associated with traditional manufacturing processes, thereby preserving vital land resources and biodiversity.

Furthermore, it also helps promote other SDGs such as number 12: responsible consumption and production. This goal advocates for more sustainable patterns of consumption and production, ensuring that resources are used efficiently and sustainably. Interface tackles this goal by implementing strategies to close the loop on their products, minimize resource use, and extend product life cycles. By designing for reusability and offering options for easy installation and replacement, Interface promotes a circular economy where materials are continually recycled and reused, reducing the need for virgin resources and minimizing waste.

In addition to addressing SDGs 15 and 12, this initiative has also ripple effects that contribute to the achievement of other SDGs as well. For instance, by promoting sustainable manufacturing practices, Interface indirectly supports SDG 8 (Decent Work and Economic Growth) by creating employment opportunities and fostering economic resilience.

Despite their progress, challenges remain. Scaling truly sustainable practices across the entire supply chain can be complex. One of the challenges is scaling truly sustainable practices across their entire supply chain. Interface recognizes that sustainability extends beyond their own operations and requires collaboration with suppliers, manufacturers, and distributors. However, implementing sustainable practices across diverse stakeholders can be complex and requires coordination, resources, and a shared commitment to sustainability. Another challenge is sourcing truly eco-friendly materials. While Interface prioritizes recycled materials in their products, sourcing sustainable materials that meet their quality standards and performance requirements can be challenging. The availability and consistency of eco-friendly materials may vary, and ensuring a stable supply chain of sustainable materials remains a continuous effort. Furthermore, while Interface has made commendable progress in enhancing the recyclability of their products, some materials still pose challenges in terms of recyclability and end-of-life management. Certain components of their flooring products may contain materials that are difficult to recycle or repurpose, leading to waste generation and environmental impact.

Interface’s story is one of continuous improvement. They haven’t achieved a zero environmental impact, but their commitment to progress is undeniable. Their journey serves as an inspiration for businesses to integrate social good into their core mission. As they continue to innovate and find solutions to existing challenges, Interface paves the way for a future where businesses and sustainability go hand in hand.

By reflecting on Interface’s story, we could gain valuable insights. We learn that true social good requires dedication, adaptability, and a willingness to confront challenges.

Firstly, leadership is essential. Interface’s story begins with Ray Anderson, the founder and the one who transformed the company’s vision towards sustainability. His leadership demonstrated the importance of driving organizational change and fostering a common goal within the company. Related to this, we have come to realize how important dedication is to a greater cause. Defining a goal such as “being a zero environmental footprint company” gathers all the workers around it. This commitment is key for their journey despite challenges they encountered.

Secondly, adaptability played a crucial role. Interface faced hurdles like sourcing eco-friendly materials and ensuring ethical labor practices. Yet, they evolved, embracing innovation and collaboration. Their ability to innovate and adapt its business model demonstrates the importance of adaptability in changing market dynamics. By continuously evolving its products, Interface can stay ahead of other businesses that compete in the same marketplace.

Finally, Interface’s story highlights that progress is gradual. They didn’t achieve instant perfection. Instead, they took consistent steps towards sustainability, acknowledging ongoing challenges.

We consider all this to be important, but above all the importance of this story is that it serves as an inspiration for other businesses that want to embark on the quest for sustainability.

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Student Reflections on Innovations and the SDGs: a COIL 2024 perspective Copyright © 2024 by Mehrnaz Ahmadian; Bnar Jawdat Ahmed; Sophie Brown; Ruben Burga; Amelia Naim Indrajaya; Ferdinand Niyimbanira; Soran Kakarash Omer; Sandra Polanía-Reyes; Mary Ragui; Daniela Senkl; and Nisa Vinodkumar is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License, except where otherwise noted.

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